I was recently contacted by the owner of The Bridal Cabin in Hailsham to create a new logo for her business.
With all the hats that you have to wear as a busy small business owner, it's completely understandable if you find yourself wondering: Does my business need email marketing?
I mean, it takes time to craft great copy for emails, and time to design an eye-catching template. Time to build your contact list, And time to find the right automated email host for you. Besides, who even uses email these days anyway, when everyone talks on Whatsapp and Facebook Messenger…
Turns out, a lot of people.
It’s one of the most common questions in online marketing: Which social media platforms should I use?
It doesn’t matter what industry you work in, social media marketing can help promote your company. After all, that's where your customers are probably spending a bunch of their time – pretty much every type of customer uses some sort of social. Whether they're looking at photos of your work or reading comments and reviews from other customers, this is the place to interact on a human level.